New Delhi | Government watchdog CCPA has issued notices to 13 e-commerce players like Amazon and Flipkart for illegal sale of walkie-talkie devices on their platforms amid rising India-Pakistan tensions.

In an official statement on Friday, the government said the Central Consumer Protection Authority (CCPA) has issued 13 notices to leading digital marketplaces against the illegal listing and sale of walkie-talkies on e-commerce platforms.

These platforms are Amazon, Flipkart, Meesho, OLX, TradeIndia, Facebook, Indiamart, VardaanMart, Jiomart, Krishnamart, Chimiya, Talk Pro Walie Talkie and MaskMan toys.

The crackdown focuses on the sale of walkie-talkies without proper frequency disclosure, licensing information, or Equipment Type Approval (ETA), constituting a violation of the Consumer Protection Act, 2019.

Earlier, Union Food and Consumer Minister Pralhad Joshi in a social media post said, "The sale of non-compliant wireless devices not only breaches statutory obligations but may also pose significant risks to national security operations".

These violations contravene multiple legal frameworks, including the Consumer Protection Act, Indian Telegraph Act, and Wireless Telegraphy Act, he said.

The minister said the CCPA will issue formal guidelines under Section 18(2)(l) of the Consumer Protection Act, 2019, aimed at strengthening compliance and consumer safeguards in digital marketplaces.

Sellers have been directed to adhere strictly to all applicable regulatory standards to uphold consumer rights and prevent unlawful trade practices, he added.